How Josh Elledge Thinks About The Power of Generosity and Trust in Business

On today's episode of "How Leaders Think," Kenny Lange sits down with Josh Elledge, CEO of Up My Influence, for an inspiring conversation about leading with generosity and authenticity. They speak about the power of serving others with no ulterior motives, leveraging platforms to elevate others, and the importance of genuine relationship-building in achieving success. Josh shares his approach to providing free, valuable content, cultivating relationships with select individuals, and the pitfalls of traditional marketing tactics.

Other places to find the “How Leaders Think” podcast: 
  • (00:00) - Leadership requires generosity and integrity at all times.
  • (03:33) - Full disclosure is best, people are skeptical.
  • (09:05) - Generosity fosters genuine, fruitful business relationships organically.
  • (12:13) - Cold outreach ineffective, negatively impacts company perception.
  • (17:14) - Invest wisely to attract higher quality connections.
  • (20:55) - Reach out personally to quality audience members.
  • (24:08) - Went live to interview her about event.
  • (26:07) - Trust the process, give, plant seeds, harvest.
  • (30:16) - Embrace serendipity: Business builds people, not vice-versa.
  • (33:44) - Small business owners' top stressor: financial challenges.
  • (36:54) - Focus on generosity, customer persona, building trust.
  • (40:15) - Various platforms for business advice or music content.
  • (41:03) - Read, share content, change thinking, lead better.

Creators and Guests

Kenny Lange
Host
Kenny Lange
Jesus follower, husband, bio-dad to 3, adopted-dad to 2, foster-dad to 18+. @SystemandSoul Certified Coach. Dir. Ops @NCCTylerTX. Go @ChelseaFC
Josh Elledge
Guest
Josh Elledge
Josh is a frequent speaker at business and startup conferences including Social Media Marketing World and a Tony Robbins event for his Business Mastery grads. He’s a weekly consumer expert on Fox 35 Orlando and News 13, writes a syndicated column for nine newspapers (with total readership above 1.1 million readers), and regularly appears on more than 75 TV stations across the country. All told, Josh has appeared in the media more than 2500 times.
How Josh Elledge Thinks About The Power of Generosity and Trust in Business
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