How Cindee Williams Thinks About Harnessing Identity For Lasting Entrepreneurial Impact
On today's episode of "How Leaders Think," Kenny Lange sits down with Cindee Williams, founder of Lead My Life, for an inspiring deep-dive into the power of business identity and purpose-driven leadership. Cindee shares her entrepreneurial journey, from launching a business with a rusty pressure washer to helping midlife women and legacy entrepreneurs rediscover who they are, whom they serve, and why their work matters. Together, they discuss the importance of clarity, resilience through the grind of entrepreneurship, and building businesses that truly bless you back—not just generate income. Cindee offers practical insights on leveraging self-awareness, navigating changing seasons, and creating real impact, whether you’re leading a business, nonprofit, or team.
Other places to find the “How Leaders Think” podcast:
Other places to find the “How Leaders Think” podcast:
* Apple Podcasts: https://podcasts.apple.com/us/podcast/how-leaders-think-with-kenny-lange/id1434737807
* Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2tlZXAtcmlzaW5nLXdpdGgta2VubnktbGFuZ2U=
* Amazon Music: https://music.amazon.com/podcasts/b13c5d64-50db-4626-9685-c356116ec54b * YouTube: https://www.youtube.com/@KennyLange/podcasts
* Website: https://howleadersthink.kennylange.com/
Instagram: https://www.instagram.com/imcindeewilliams/
#leadership #selfawareness #entrepreneurship #businessidentity #personaldevelopment
Creators and Guests
Host
Kenny Lange
Jesus follower, husband, bio-dad to 3, adopted-dad to 2, foster-dad to 18+. @SystemandSoul Certified Coach. Dir. Ops @NCCTylerTX. Go @ChelseaFC
Guest
Cindee Williams
Contact reconversion by submitting on HubSpot Form "How Leaders Think Podcast Guest Information" Page submitted on: How Leaders Think with Kenny Lange | Guest Info First name: Cindee Last name: Williams Email: hello@cindeewilliams.com Company name: LEAD My Life Job title: Founder Quick Bio (2-3 sentences you'd like in the show notes): A rusty old pressure washer found in a barn launched Cindee Williams and her husband into a decades-long entrepreneurial journey—one built on both grit and grace. Today, Cindee helps midlife women and legacy entrepreneurs build businesses that bless them back by rediscovering who they are, whom they serve, and why their work matters—so they can lead, speak, and scale with integrity and impact.
