How Kyle Mealy Thinks About Strategic Leadership Decisions for Small Business Growth
On today's episode of "How Leaders Think" Kenny Lange sits down with Kyle Mealy, founder and CEO of Next Level Coaching, for an insightful conversation on the importance of genuine care in sales and the integration of marketing and sales for small businesses. Whether you're a startup or an expanding enterprise, this episode is rich with practical steps to assess and improve your organization's approach to sales and marketing.
Other places to find the “How Leaders Think” podcast:
Other places to find the “How Leaders Think” podcast:
* Apple Podcasts: https://podcasts.apple.com/us/podcast/how-leaders-think-with-kenny-lange/id1434737807
* Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2tlZXAtcmlzaW5nLXdpdGgta2VubnktbGFuZ2U=
* YouTube: https://www.youtube.com/@KennyLange/podcasts
* Website: https://howleadersthink.kennylange.com/
Kyle Mealy's Resources:
LinkedIn: https://www.linkedin.com/in/kyle-mealy/
Website: https://www.readyforthenextlevel.com/
Other Resources:
Reclaim AI Scheduling: https://reclaim.ai/r/s/agAKR
#Leadership #BusinessGrowth #SalesStrategy #MarketingTips #Entrepreneurship
- (00:00) - organizational leadership and the importance of marketing and sales.
- (07:11) - Startup struggles with building team, processes, scale.
- (09:02) - Marketer coaches CEOs for better marketing and sales.
- (13:15) - Alignment between marketing and sales essential.
- (16:42) - When to reevaluate unified department model's effectiveness.
- (19:32) - CEO discusses team, management layers and tension.
- (24:06) - Embrace practical advice and delegate for success.
- (28:15) - Advocating for lifecycle stages and hiring strategies.
- (29:50) - Startup sales require preparation and commitment.
- (34:18) - Entrepreneurs must build strong client relationships.
- (38:17) - Assess competition, marketing, sales, vision. Take action.
- (39:10) - Evaluate revenue and marketing strategy with confidence.
Creators and Guests
Host
Kenny Lange
Jesus follower, husband, bio-dad to 3, adopted-dad to 2, foster-dad to 18+. @SystemandSoul Certified Coach. Dir. Ops @NCCTylerTX. Go @ChelseaFC
Guest
Kyle Mealy
Kyle is a Fractional Chief Revenue Officer helping businesses client service & recurring revenue businesses between $1m-$10m, find profitability and growth. His company, Next Level Coaching, has a 100% success rate in doubling top line revenue in 3 years or less, including an average 1st year growth rate of 30.4%, and 10X profitability. Kyle has sat in COO, CEO, CRO seats, with businesses from startup to over $26M in revenue.
