Episode 104

full
Published on:

13th Aug 2025

How Ruben Aguirre Thinks About Midlife Crisis, AI, and Humanity

Join Kenny Lange as he sits down with Ruben Aguirre, owner of 8 SIGNAL and a seasoned fractional CMO, to explore how business leaders can leverage marketing strategy and EOS to drive real growth. Ruben shares candid stories from running a thriving agency, coaching little league, and raising a big family—offering practical wisdom for leaders juggling multiple roles. If you’re a business owner, nonprofit executive, or aspiring entrepreneur, you’ll walk away with actionable insights and a fresh perspective on leadership. Tune in for a conversation that’s as human as it is helpful.

Listen on Other Platforms


Other places to find the “How Leaders Think” podcast:

* Apple Podcasts: https://podcasts.apple.com/us/podcast/how-leaders-think-with-kenny-lange/id1434737807

* Spotify: https://open.spotify.com/show/2wKtzb6KaF1vNlG9TsZkzh

* Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL2tlZXAtcmlzaW5nLXdpdGgta2VubnktbGFuZ2U=

* Amazon Music: https://music.amazon.com/podcasts/b13c5d64-50db-4626-9685-c356116ec54b

* YouTube: https://www.youtube.com/@KennyLange/podcasts

* Website: https://howleadersthink.kennylange.com/


Ruben Aguirre Resources

Website: https://8signal.com/

LinkedIn: https://www.linkedin.com/in/ruben-aguirre/

Instagram: https://www.instagram.com/8signalmarketing/

YouTube: https://www.youtube.com/@8signal


Hashtags

#HowLeadersThink #LeadershipPodcast #BusinessGrowth #FractionalCMO

All Episodes Previous Episode

Listen for free

Show artwork for How Leaders Think with Kenny Lange

About the Podcast

How Leaders Think with Kenny Lange
Discover the secrets to impactful leadership with How Leaders Think, hosted by Kenny Lange.
Discover the secrets to impactful leadership with How Leaders Think, hosted by Kenny Lange. This podcast is your go-to resource for insights from top leaders across various industries. Each episode delves into the minds of successful entrepreneurs, CEOs, and thought leaders to uncover strategies for personal and professional growth.

Key Topics Covered:
- Emotional goals and effective leadership
- Coaching and employee retention
- Innovation and AI in business
- Escaping hustle culture
- Building strong organizational values
- Adaptability in nonprofit leadership
- The intersection of personal growth and spirituality

Join us every Wednesday to transform your leadership approach and unlock your potential.

Subscribe now and never miss an episode!

Subscribe, leave a review, and follow us on Facebook, Instagram, LinkedIn, and YouTube. Visit our website at kennylange.com for more resources and updates.

About your host

Profile picture for Kenny Lange

Kenny Lange

Kenny Lange helps faith-forward founders scale organizations without losing their soul, their people, or their mission.

After selling his first company and helping an agency nearly double revenue, Kenny discovered that scaling success can be just as hard as finding it. He's the creator of Lead to Scale™—a proven approach that guides leaders from chaos to Predictable Success.

Kenny hosts How Leaders Think, a globally top 10% podcast named a 2025 "must-listen" by MSN. His clients say he "cuts through the noise" and helps teams move from status meetings to strategic conversations.

Beyond business, Kenny and his wife Rebekah are on a mission to positively impact 10,000 kids by 2033.