Episode 32

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Published on:

20th Mar 2024

How Mason Cosby Thinks About Using Core Values to Hire the Right People in an Agency

On today's episode of "How Leaders Think", host Kenny Lange engages in a thought-provoking conversation with Mason Cosby, founder of Scrappy ABM, addressing the intricacies of facing rapid organizational growth while remaining true to core values. They delve into the significance of hiring for fit and timing, the practice of crafting a clear and achievable ABM strategy even with limited resources, and Mason's unique approach to assembling a team aligned with his company's vision. With insights on simplifying tasks for impactful results and transparent communication, this interview serves as a guide for leaders looking to scale their operations effectively.

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* Website:  https://howleadersthink.kennylange.com/

Mason Cosby Resources:
Website: https://scrappyabm.com/
LinkedIn: https://www.linkedin.com/in/masoncosby/

#LeadershipInsights #HowLeadersThink #LeadershipDevelopment #SuccessMindset #InnovativeManagement

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About the Podcast

How Leaders Think with Kenny Lange
Discover the secrets to impactful leadership with How Leaders Think, hosted by Kenny Lange.
Discover the secrets to impactful leadership with How Leaders Think, hosted by Kenny Lange. This podcast is your go-to resource for insights from top leaders across various industries. Each episode delves into the minds of successful entrepreneurs, CEOs, and thought leaders to uncover strategies for personal and professional growth.

Key Topics Covered:
- Emotional goals and effective leadership
- Coaching and employee retention
- Innovation and AI in business
- Escaping hustle culture
- Building strong organizational values
- Adaptability in nonprofit leadership
- The intersection of personal growth and spirituality

Join us every Wednesday to transform your leadership approach and unlock your potential.

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About your host

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Kenny Lange

Kenny Lange transforms vision and hope into sustainable reality for faith-forward founders. After selling his first company and helping an agency nearly double revenue, he discovered why 67% of frameworks fail: systems collapse when leaders aren't formed first.

He created Lead to Scale™—a leadership formation methodology powered by Coaching Intelligence™ and Coach KAI™, his proprietary AI system that accelerates transformation between sessions. Kenny hosts How Leaders Think, a globally top 10% podcast named a 2025 "must-listen" by MSN. Clients describe him as "engaging and energetic" with a rare ability to create safe space while delivering actionable insight. He helps leaders stand on solid ground.

Kenny and his wife Rebekah are on a mission to positively impact 10,000 kids by 2033.